Marketing automation: Is it worth it for SMBs?

Traditional marketing strategies involve manually segmenting lists, sending emails, and tracking leads. However, these processes can be time-consuming, costly, and error-prone. Marketing automation fixes these issues, helping small- and medium-sized businesses (SMBs) acquire more leads and increase their revenue. Read on to find out the game-changing benefits of marketing automation solutions. 1. Automatic follow-ups Keeping […]

How to improve your Excel skills

Microsoft Excel is a popular office application used by countless businesses around the world. Unfortunately, many employees are not using it to its full potential. If you’re struggling with Excel, these tips will help improve your spreadsheet skills. SUM and AutoSum SUM is a function that allows you to add individual ranges, cell references, values, […]

Data backup solutions your business needs

No one likes to think about losing data. But whether it’s due to cyberattacks, disgruntled employees, human error, equipment failure, or natural disasters, a data loss incident is always possible. The best way to avoid losing valuable customer and company information is to have a reliable backup solution. Here are some solutions for your consideration. […]

Here’s how SaaS can benefit your business

Nowadays, companies require all sorts of software to streamline and improve their operations. Utilizing a plethora of programs used to be prohibitive, but thanks to Software-as-a-Service (SaaS), doing so is now budget-friendly. Learn more about SaaS and how your organization can benefit from it. What is SaaS, and what does Software-as-a-Service even mean? Just a […]